Speaker Cathy Payne

You are not currently viewing the most recent Banff World Media Festival. Go to Banff World Media Festival 2024.



Cathy Payne


Banijay Rights

Cathy Payne serves as Chief Executive, Banijay Rights. Setting and executing the business’ global strategy, she oversees all distribution activity for Banijay’s burgeoning catalogue of 100,000+ hours, which includes landmark brands, Survivor, Big Brother, MasterChef, Temptation IslandGrantchester, Extreme Makeover: Home Edition, Deal or No Deal, Versailles, Biggest Loser, Home and Away, Money Drop, Mr. Bean, Peaky Blinders and Black Mirror

Previously, Payne spent ten years at Endemol which became Endemol Shine following the merge of the two entities, where she directed all worldwide distribution efforts, steering its six-territory strong team and in-house and third-party content sales, as well as working closely with the commercial team on IP exploitation.

Prior to taking on the role of Chief Executive, Endemol Worldwide Distribution, in 2009, Payne was Chief Executive at Southern Star International. There, over the course of 20 years, she was responsible for building one of the largest distributors of English-language content outside of the U.S

Speaking on: Media leaders 2021: sharing strategies for the future

At the Banff Media Festival, we met with Netflix and took a ride up Sulphur Mountain on the gondola. That’s where we made the pitch.
- Naveen Prasad, EVP and GM, Elevation Pictures


Event Menu

Brand Menu