Monday, June 12
3:00pm - 4:00pm
IVOR PETRAK ROOM

Roundtable: Making A Place For Canada In The Global Media Market: International Comparisons

Canadian content has flourished over the last 30 years thanks in large part to the Government’s cultural policy objectives that were achieved through a labyrinth of regulations and quotas. Technology has quickly made this successful model obsolete leaving many Canadian creators and cultural entrepreneurs wondering how they will be able to find an audience in an increasingly crowded content market dominated by US-based multi-national conglomerates. Europe is facing similar challenges in that traditional players have long been the sole source of support for domestic content yet more and more audiences are migrating to large digital players like Netflix and YouTube. Data from Europe suggests that Netflix now accounts for nearly half of subscription video on demand services.  In response to this trend, the EU is moving vigorously to support domestic content markets and to require OTT services to meet domestic policy objectives. Join international delegates and experts to discuss whether similar policy tools make sense for Canada and will help promote Canadian cultural product worldwide.

• Identify and assess the effectiveness of policy measures designed to protect domestic cultural services and products from Europe.
• Is there a “right balance” of national and "foreign" imported cultural products available for domestic consumption in a given country? If so, what does that look like?
• Are there elements of the EU approach that may make sense for Canada?

Featuring:

Dave Forget

National Executive Director

Directors Guild of Canada

Vanessa Steinmetz

President/Executive Producer

Entertainment One Television

Moderating:

Bill Brioux

TV Columnist

The Canadian Press