Session

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Sunday, June 11
5:00pm - 6:00pm
CASCADE BALLROOM

Media Leaders Series: Studio Competition In The Peak TV Era

Sunday, June 11
5:00pm - 6:00pm
CASCADE BALLROOM

Media Leaders Series: Studio Competition In The Peak TV Era

In the age of Peak TV, viewers have never had more choice when it comes to what content they are going to watch next, but what does that mean for the studios that are creating it? To stay competitive in this market, studios need to embrace their creativity in their production and financial strategies. Budgets are booming, traditional programming methods are evolving, and new players in original content like Netflix, Amazon, and Hulu are able to attract both creators and consumers in ways that linear broadcasters couldn’t have imagined a decade ago. These studio heads will opine on what they are doing to ensure their brand stays strong and how they are finding the best homes for their productions.