Adaora is an award-winning journalist turned award-winning media executive, producer, and board member with deep expertise in media, digital content/software, emerging tech, and torytelling. She is Vice President of Programming and Operations for PBS General Audiences. She leads operations, production management, business operations, editorial, and strategic teams that oversee hundreds of hours of programming annually. Editorially, her portfolio covers news, current affairs, indie films, docs, and digital series that air on television, streaming, and third-party digital platforms.

Previously, she worked at RLAB, consulting with Fortune 500 companies about emerging tech (AI, drones, AR, virtual production, sensors, etc. She is also a journalist and producer who covered some of the most compelling stories of our time, the U.S., Europe, Southeast Asia, and the Middle East at ABC News, CNN, and public radio as co-host of The Takeaway with New York Public Radio, NYT, BBC, GBH and PRI. The industry has recognized that work, including honors from The National Academy of Television Arts and Sciences and the Alfred I. duPont–Columbia University Award. Essence Magazine named her one of the 25 Most Influential African Americans.

Adaora has successfully worked across television, film, radio, digital and emerging tech platforms. Her work and work she has contributed to has premiered at the Sundance Film Festival, Tribeca Film Festival, Toronto Film Festival, and Google Platforms, among others.

She serves as a trustee at The Hewitt School. She has been an adjunct professor at NYU's Interactive Telecommunications Program at the Tisch School of the Arts and the Tandon School of Engineering for nearly a decade. She has served as an advisor for the Sundance Institute Interdisciplinary Program, the Broadway Accelerator, the Global Innovation Board at the Guggenheim Museum, a juror for SXSW, and a judge of Tribeca Festival Storyscape Prize (Immersive) and Black Public Media’s Pitch Black.
Adaora graduated from the University of Michigan and received a J.D. from the UCLA School of Law. She holds dual American and Irish Citizenship and has lived on four continents.

Speaking on: Pitch Doctors: CBC, PBS, LaRue Entertainment