Format Innovators: Building the Next Big Thing

Monday, June 11, 2018
1:15 PM - 2:15 PM

How are today’s content creators harnessing the potential of multiple platforms to create formats that not only achieve breakthrough audience engagement, but robust international sales as well? Hear from creators, producers and distributors of groundbreaking formats on how they settled on the “big idea,” what it took to bring it to life, sales strategies and trends.


Adam Steinman
VP, Creative Format Development & Sales
Warner Bros. International Television Production


Avi Armoza
Armoza Formats

Maria Armstrong
CEO/ Executive Producer
Big Coat Media

Mike Cosentino
President Content and Programming
Bell Media Inc.

At the Banff Media Festival, we met with Netflix and took a ride up Sulphur Mountain on the gondola. That’s where we made the pitch.
- Naveen Prasad, EVP and GM, Elevation Pictures?


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