Session

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AGENDA

Media Leaders Series: Strategies For Success in a Multi-Platform World

Tuesday, June 13, 2017
2:00 PM - 3:00 PM
ALBERTA ROOM

To achieve success in the current landscape, industry players need to navigate the ever-growing maze of networks, services, studios, and OTTs. The buyer/seller ecosystem is no longer as straightforward as it once was: content creators must be increasingly strategic in determining the best outlet for their content and which partners to collaborate with on any given production, while traditional broadcast platforms face increased pressure to find the perfect programming to align with their brand in order to compete with the massive expenditures that SVOD players are dedicating to original content. Meanwhile, traditional broadcasters generate consistent revenue through licensing deals with these SVODs so they must maintain strong relationships. This group of industry leaders will discuss their relationship strategies and give an insider’s look at what it takes to run a global business in such a complicated sector.

Moderating:


Bill Carter
Media Analyst
CNN


Featuring:


Sean Cohan
President
A+E Networks

Raja Khanna
CEO Television & Digital
Blue Ant Media

Jim Packer
President Worldwide TV and Digital Distribution
Lionsgate Entertainment

In Partnership With

At the Banff Media Festival, we met with Netflix and took a ride up Sulphur Mountain on the gondola. That’s where we made the pitch.
- Naveen Prasad, EVP and GM, Elevation Pictures?

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